For restaurant groups and hotels, an embroidered chef jacket is more than workwear — it is a uniform that carries your brand into the open kitchen, the omakase counter, and every guest photo. Zionward is a Bangkok-based uniform manufacturer that produces custom chef jackets with logo and name embroidery for restaurant chains, Japanese restaurants, and hospitality groups across Thailand.
Why restaurants choose embroidered chef jackets
Screen-printed logos crack and fade after repeated industrial washing. Embroidery is stitched into the fabric, so your brand stays crisp through years of daily kitchen use. For premium and Japanese dining concepts, embroidered chef jackets signal consistency, hygiene discipline, and a team that takes presentation seriously.
- Durability — withstands 60°C laundry and high-volume rotation
- Brand consistency — identical logo placement on every jacket and every branch
- Premium look — raised stitching reads as higher quality than printing
- Staff identity — name embroidery builds pride and guest trust
Embroidery vs. screen print vs. woven labels
Embroidery is best for logos and names on chef jackets and aprons because of its durability and texture. Screen printing suits large, flat, multi-colour artwork on lightweight tees. Woven labels work for small, fine-detail marks. For most restaurant chef coats, chest-logo embroidery plus name embroidery is the standard we recommend.
Popular embroidery placements
- Left chest — primary restaurant logo
- Sleeve — secondary mark or branch name
- Collar / mandarin band — subtle accent stitch
- Chest or apron bib — staff name and role
How custom chef jacket production works with Zionward
- Share your logo, fabric preference, colours, and sizes
- We digitise the logo and send an embroidery sample for approval
- Confirm jacket cut (short/long sleeve, black/white, men’s/women’s)
- Bulk production with strict colour and placement control
- Delivery nationwide, with easy reorders for new staff and branches
Because we run full in-house production, we control fabric, cut, and embroidery in one place — ideal for multi-branch restaurants that need the same jacket reproduced reliably for years. See our full-service custom uniform production and our complete chef jackets and chef uniforms guide.
Minimum order, price, and lead time
Pricing depends on fabric grade, jacket style, stitch count of the logo, and quantity. Embroidery has a one-time digitising fee, after which per-jacket cost drops as volume rises. We support practical minimums for new restaurants and volume pricing for chains. Request a quote with your logo and headcount for an exact figure.
FAQ
Can you embroider our existing restaurant logo?
Yes. Send any logo file (AI, PDF, PNG). We digitise it for embroidery and send a stitched sample before bulk production.
Do you add staff names to chef jackets?
Yes. Individual name embroidery is available alongside the logo, and reorders for new hires are simple.
Is embroidery better than printing for chef coats?
For logos and names, yes — embroidery survives hot industrial washing far better and looks more premium.
Can you match all branches with identical embroidery?
Yes. We lock logo size, colour, and placement so every branch and every reorder is identical.
Order custom embroidered chef jackets in Thailand
Zionward manufactures premium embroidered chef jackets for restaurants, Japanese dining concepts, and hotels across Thailand. Send your logo and headcount for a quotation, bulk pricing, or OEM production. Contact us via the website, LINE, or WhatsApp for a consultation.